business development
Alison Lee

Alison Lee

Service over sales: How to overcome a lawyer’s fear of business development

For the lawyers who hate business development and selling their services – this one is for you.

Let’s be honest, when we became lawyers, either we believed in fairness and justice and wanted to change the world for the better or we wanted to earn lots of money (or maybe a bit of both). But, unless our parents were in the law, we had very little understanding of what the legal world really was about or what it entailed. Never did we consider that, as we climbed the corporate ladder, we would have to manage people (clients and teams alike), run a business, or actually go out and sell our services! Where is the law in that?



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